Community Marketing

Welcome to the ultimate one-stop guide to WhatsApp Communities! Whether you’re curious to learn what WhatsApp Communities are, how they’re different from WhatsApp groups, how to join them, or the benefits they offer, this detailed blog has got you covered. Meta-owned WhatsApp officially launched WhatsApp communities in November 2023 globally, and since then this new […]

After having enjoyed steady growth of your brand and earning a reputation over the years, are you now noticing a troubling trend? Your sales, customer acquisition, and profits have plateaued !? 🙁 And now, all you can think of is: How to keep growing when everyone already knows who you are and will probably consider

As a seasoned brand marketer, you probably know that brand monitoring tools are indispensable to track your brand mentions and further manage your brand reputation online. As is, the several online channels at our disposal and millions of conversations happening across the web every minute of the day make it humanly impossible to track it

Ever since the advent of digital media and the marketing revolution that succeeded it, user generated content has existed.  What’s noteworthy is how brands are leveraging it today to achieve their goals and objectives.   Starbucks, the coffee brand that needs no introduction, has a community on Facebook named – Leaf Rakers Society that connects Starbucks

Consumers today are smart and more intelligent than ever. They are well-informed and all their purchase decisions involve thorough research and understanding. They are constantly browsing through the vast expanse of the web to learn about different brands and their products, and to know other people’s opinions and express their own. Hence, it is safe

As a brand marketer, you’d agree that ideation and execution are the backbone of any successful marketing campaign. Screw up either of these, and you’ll have to face the music! However, coming up with a killer community marketing idea for your next campaign won’t be any trouble, as we’ve got you covered. At Convosight, we

Today, brand communication has changed massively, and brands are constantly innovating how they communicate with their customers. One such marketing trend that has garnered the likes of both large enterprises and up-and-coming brands is Influencer Marketing. So much so that brands have already started allocating their marketing budgets and including it in their marketing mix.

Community marketing is not merely a buzzword anymore. It’s one of the most preferred ways for brands to reach out to potential consumers. Brands like Nestle, Veet, ITC, Amazon, Unacademy, Pediasure, and Plum, to name a few, have started investing in community marketing and are looking to include it in their marketing mix in the

A clear and strategic community marketing plan is the most important prerequisite to successfully execute any community marketing campaign. And, there are no second thoughts about it. The best way to create it is by having a well-defined community marketing plan template in place that you can refer to each time. There are five components